Know Your Customers
You can improve your promotion ROI by taking advantage of two unique marketing tools:
Tagging Customer Schools: We can tag your customer schools on an education database so you can target prospects in schools where you have customers. These prospects will perform better than prospects in other schools.
Customer Profile: We can provide a complete analysis of your customer file including sales by five institution types - public, private and Catholic schools, public school districts, and day care centers. We can also show how your sales correlate to more than 20 school selection criteria including affluence, enrollment, technology budget, Title I allocation, and more.
Here is a sample of sales by school classification: